The Music Keeps Flowing – Streaming rates on the rise as the industry dives into digital dependency

Music StreamingHold me, love me, please me, tease me – till I can’t, till I can’t take no more. Take me to the river!

Water ain’t the only thing streaming these days. It’s long been known that the internet totally fucks up the norm for everything in its non-digital path, and further evidence is pouring in about the effects of streaming in the music industry. We currently stand at a critically pivotal time in entertainment history as on-demand content continues to warp the way people interact and how they spend their money. This Titanic-esque disruptor is showing persistent waves of growth, and it’s already having significant impacts on the digital fluidity of music.

Before we try to understand what all that means, let’s look at the facts.

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